Brand Management/Marketing Roles
Assistant Brand Manager
You will begin your career as an Assistant Brand Manager. You will be a key contributor to the brand’s strategic choices, product and commercial innovations, holistic communication plans and brand executions across all media and consumer touch points. From day one, you will be assigned full responsibility for your brand and business results. You will be accountable for developing and executing strategies and plans in partnership with internal multidiscipline teams and external creative and communication agencies. To be successful in this role, you will need strong passion and strength in consumer, customer and market understanding and insights to develop creative and innovative solutions that allow us to win in the marketplace.
At the center of creating an emotional connection with our customers is our Design team. From building brands that people love to delighting with the names they know and trust, our collaborative design approach combines intuition with the innovation process to create a complete consumer experience. Want to know what it feels like to have your work serve nearly 5 billion people around the world? Start here.
You will serve as the creative force behind the development of designs that best fit our brands' image to ensure holistic communication across all consumer touch points. We work to understand consumer needs, business strategies, and relevant cost criteria. Key responsibilities include executing the elements of a brand's holistic visual identity, developing new and innovative products, creating innovative primary and secondary packaging, and developing in – store communications, counters, and displays.
Brand: Consumer & Market Knowledge (CMK)
So, what happens when your company mantra is “The Consumer is Boss”? Let’s ask our CMK professionals. They’re at the forefront of market trends – and a voice for the consumer. Integrating shopper needs and market understanding to catalyze business growth? CMKs do it across all our brands, every day. You’re a consumer-understanding powerhouse with a natural curiosity. And you know how to use every resource around you. Ready to lead our teams to breakthrough innovations?
What does an Associate CMK Manager Do?
Our core work is the integration of consumer, shopper, and market understanding to catalyze business growth across all of our brands. From global strategy to local market execution, CMK managers shape the direction of our businesses by:
1) Growing leadership brands
2) Guiding strategy development and portfolio choices
3) Optimizing our initiatives, brands, and brand portfolios
4) Driving retail advantage
CMK is a consumer-understanding powerhouse that is unparalleled in the industry for designing and leveraging proprietary tools and methodologies that fuel business growth and lead breakthrough innovation.
A career in CMK provides limitless opportunities to drive the business and the organization via its unique, balance of both LEADERSHIP and COLLABORATION; OBJECTIVITY and PASSION.